On Feb. 10, The New York Stock Exchange filed for a trademark focused on virtual goods and NFTs last week, according to a recent trademark application.
The filing isn’t the exchange’s first distinct move into this particular area. NYSE minted its first NFTs last year, to celebrate the first NYSE trades by Spotify, DoorDash, Roblox, Snowflake, Unity and Coupang. The NYSE will focus on those six companies to start, with others eventually joining the community.
According to trademark attorney Josh Gerben, the NYSE’s trademark application also indicates future plans to launch an NFT marketplace.
According to the company’s website that explains their first minted NFTs, “we are starting with these six, but we know there will be many more NYSE NFTs to come as we continue to welcome new, innovative companies to our community.”
The New York Stock Exchange (NYSE) has filed an application with the U.S. Patent and Trademark Office (USPTO) to provide an online marketplace for various digital goods including NFTs, cryptocurrencies, digital media and artwork.
- If the exchange follows up with these plans, it would be competing with the likes of OpenSea and Rarible.
- In April, the NYSE minted its first set of NFTs with homages to six hot tech stocks that debuted on the world’s largest bourse, including Spotify, Roblox and Coupang. At the time, the exchange said it wasn’t selling the NFTs, only minting them, apparently for commemorative purposes.
- With this latest trademark filing, it’s become clear that the NYSE may have much more ambitious plans for NFTs.